Packaging design course Stuart Werle essay
The OCAD University is located in Toronto. Many art students want to study at the OCAD University. The Art Education Practice program in Humber College offers me a chance to attend one of the classes in OCAD of an Art educator, who teaches art at the OCAD University. Packing Design is a course that combines marketing and art. This course is about how to design or help to create a brand with the help of visual art to make the brand successful and very interesting. Mr. Stuart teaches the packaging design course. He has designed many drinks packaging and has forty years experience in packaging design. Stuart Werle is a successful packaging designer and art educator as well.
The physical space setting of the classroom is useful. The most important thing is the design of the classroom that makes me think of art. The classroom is bright even without the light. Two big-sized triangle tables are in the middle of the room. They allow students to gather and communicate in the center area. There are three huge windows on the left side, blackboard next beside the platform, and projector sets on the right wall. In addition, the three-windows on the left wall caught my attention, when I entered the classroom for the first time, because the windows were painted by different colors, such as yellow, red, and green. When one gets closer to the window, the viewer or student can browse the view of CN tower clearly. Additionally, the back door and front door were painted by green color. Thus, the physical space was successful due to the colors used within the classroom. The decoration and design of the classroom contribute to the student’s inspiration, ideas and learning.
The limitation of the space is the projector on the right wall, because the triangle table sets in the center of the classroom and chairs were surrounded by the table. Therefore, student, who face the windows can watch the PowerPoint harder, than students, who face the projector directly and watch the PowerPoint clearly.
Stuart Werle always has a lecture or discussion of the assignment with PowerPoint. If I can do any change, I would rearrange the setting of the classroom. I would move the projector to the front, so that everyone can watch the PowerPoint clearly. Overall, the setting and design of the classroom is perfect for art students. The small size of the room (compared with Lecture class) makes the educator closer to discuss and communicate with student. During the lecture, Stuart loves to use gestures to make his presentation more interesting. This kind of teaching method is a good way to get closer to student. In addition, I agree, when he says “who supports the brand, we support the brand, and the packaging designer supports the brand”.
In conclusion, the day of observation of the art educator is the best lesson for me. I have learned what packaging design is and I have understood how art can relate to business. While observing other schools’ learning format and school designs, I was inspired by the idea of creating my micro-presentation for the next project.
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