Any sufficiently advanced technology is indistinguishable from magic essay
This quotation is one of the famous Clarke’s three laws and appeared in his essay “Hazards of Prophecy: The Failure of Imagination”, in Profiles of the Future. I’ve chosen this quote because I think it is very interesting. It lets us think about a lot of things. As the technology changes so rapidly today, more and more inventions come to our life. For example, we can chat with people from any place in the world through the Internet. We can go shopping online. We can watch 3D movies in the cinema. When this technological invention had just appeared people were absolutely amazed by it. Due to the rapid progress of technology, there will be more and more unexpected inventions in the future. These inventions may be amazing and seem something magic.
When I began designing this poster the first thing I considered was the typeface. Clarke’s essay was written in 1962, so I tried to find some typefaces which did not look too modern. When we combine two typefaces the contrast is very important and that is why I didn’t choose two similar typefaces. I tried some different matches and I hope they look harmonic. Then I thought about the image at the background. I asked one friend to stand with her hands open and made a nice picture. Next, I put an image of crystal ball in the hands using technologies of Photoshop. It is well-known that a crystal ball is one of the symbols of magic. Thus, this image symbolizes the magic. Then I used the picture with programming language as the background. This is a bright example of the modern technology. In addition, I also used an image with colorful dots. I put this image with the dots above the crystal ball – the idea was to imitate magic sparkles which are coming from the crystal ball. The meaning of this part is symbolic. These dots symbolize all good things, such as convenience, prosperity, and happiness, which modern means of technology bring us. I changed the mode and the opacity of all images so that they would harmonize with each other. In the end, I selected my favorite combination of typefaces and added them to the poster. I used the white color in the typefaces because white seems conspicuous on the dark background and it would be easier to read it and perceive the information.
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